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Five Minutes with Jim Tung, Fellow, MathWorks

We cover a lot of development kits on this site. Some people think they’re a waste of time, while others think we can no longer live without them. I asked Jim Tung, a Fellow at The MathWorks, his...

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Five Minutes with TJ Rodgers, Founder and CEO, Cypress Semiconductor

TJ Rodgers is well known amongst the Silicon Valley circles. Actually, he casts a far wider shadow than that, often preceded by his reputation. I got to spend five minutes with TJ, and we discussed the...

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Five Minutes with Niall Cooling, CEO, Feabhas Ltd.

Depending on your definition of an embedded system (a debate for another day), you could argue that such systems have been with us for decades or longer. But clearly, today’s embedded systems are quite...

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Five Minutes with Jay Alexander, Chief Technology Officer, Keysight Technologies

As you might expect, test technologies of today don’t bear much resemblance to those of a decade or two ago. This week’s interviewee is Jay Alexander, the CTO of Keysight, formerly Agilent...

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Five Minutes With…Drew Jensen, Chief Marketing Officer, Sage Electronics...

Open-source software has been around for a while. Its longevity has surprised a lot of people, especially in the applications that are mainstream. Drew Jensen, the CMO of Sage Electronics, is a big...

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Five Minutes With…Lisa Su, President and CEO, AMD

This week’s guest is Lisa Su, president and CEO of AMD. There were some obvious questions to ask Lisa, and as you might expect, I did. How do you deal with always being labeled the No. 2 processor...

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Five Minutes With…Atul Bansal, CEO, TimeSys

Linux has taken over the embedded industry by storm. Some predicted that this would be the case, but in most cases, those were people who had a Linux product to sell. In fairness, the biggest bashers...

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Five Minutes With…Bill Lamie, CEO/Co-Founder, Express Logic

Bill can claim that he’s written three operating systems in his lifetime. Not too many people can make the claim of writing one, let alone three! I asked him what would lead him to writing these OSs,...

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Five Minutes With…John J. Paliotta, Co-founder/CTO, Vector Software

In this week’s interview, we tackled two key subjects: What’s an embedded system? What advice would you give someone looking at doing a start-up? One response was a simple one, and one wasn’t so...

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Five Minutes With…Dr. Scott Nelson, CTO/EVP, Logic PD

We talk about the Internet of Things, the IoT, all the time. But do people even know what that means? As I said to Dr. Nelson, if I posed that question to ten different people, I’m likely to get at...

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Five Minutes With…Marcellus Buchheit, President and CEO of Wibu-Systems USA...

Do you feel comfortable updating your system over the Internet? What of your data is personal or mission critical. Our expert in the field claims that it’s safe, sort of. But don’t expect him to be...

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Five Minutes with…Nikolaos (Nic) Papadopoulos, President, u-blox America

They are a company known for its positioning technology. The question asked (and answered) is, what’s the future of positioning technology, as it’s clear that it’s a very desirable technology. U-blox...

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Five Minutes with…Tony King-Smith, Executive Vice President, Imagination...

Imagination offers solutions to lots of partners that could be viewed as competitive. Is that potentially a problem for an IP company? Maybe yes and may no, depending on how it handled, and Tony...

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Five Minutes With… Jim Carroll, CTO, Mobica

Mobica is involved with testing mobile platforms. I asked Jim what a designer’s biggest challenge would be with respect to testing these platforms. He discussed the fragmentation and proliferation of...

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Five Minutes With…Joel Young, CTO/VP of R&D, Digi

Digi claims to have been a leader in IoT for more years that the technology has been around, sort of. How can that be? That’s the first question I posed on Joel Young, and he straightened me out. The...

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Five Minutes With… Jimmy Buchheim, Chairman/CEO, Bluvision

Are you familiar beacon technology? If not, you should be, especially if you’re designing products for the consumer and/or retail. Ion a nutshell, bacon technology takes GPS indoors, to your home, your...

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Five Minutes With… Bret Greenstein, VP of IBM’s IoT Continuous Engineering...

Guess who’s involved with the Internet of Things? You got it—IBM. It was hard for me to wrap my head around the fact that a company the size of IBM could be nimble enough to operate in a space that...

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Five Minutes With…Tony Stratakos, VP of Advanced R&D, Maxim

Tony is an analog and power guy, and frankly, there are fewer and fewer of these people around today. We had an interesting five-minute discussion about whether analog would actually go away at some...

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Five Minutes With…Adrian Caceres, Co-Founder, VP of Engineering, Ayla Networks

Do you know someone who can claim to be a lead designer on Amazon’s Kindle? Listen to this interview and you can answer in the affirmative. Adrian Caceres has a passion for anything wireless, including...

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Five Minutes With… Michael Furtado, President/Founder, PCcardsDirect.com

PCcardsDirect.com sells, amongst lots of other things, PCMCIA cards. Is there still a market for this technology? You’d be surprised (at least I was) by Michaels’s response. Then we addressed the other...

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